Successful companies care about their customer’s concerns. According to McKinsey and Company most U.S. consumers are highly concerned about the environmental impact of packaging. They’re willing to pay more for green, and indications are that consumers would buy additional sustainable packaged products if more of them were available, and they were better labeled.
Many of our customers are responding with an emphasis on sustainability. And we’re right there beside them. They’re responding to concerns about single-use packaging waste, and the COVID-19 pandemic has been an impetus for change because of consumer awareness and concern about food safety and hygiene.
What is Sustainable Packaging?
True sustainability is about much more than just using recyclable materials. It’s concerned with the increased use of life-cycle inventory and life-cycle assessment to reduce the ecological footprint and environmental impact of the packaging being used. It involves the complete life of the materials being used, all the way from sourcing to recycling.
Sustainable packaging descriptors also include:
- Beneficial, healthy, and safe for both communities and individuals during its life cycle
- Materials used are sourced, manufactured, shipped, and recycled through the use of renewable energy
- Meets the market criteria for its cost and performance
- Manufactured using clean technologies and production practices
- Optimizes both material and energy
Korpack believes that regardless of what our customers need to package or ship, we can help them with an eco-friendly option that will meet their needs.
The Benefits of Sustainable Packaging
Why should businesses be concerned with sustainable packaging? The primary motivator of eco-friendly packaging solutions is to preserve the world’s ecosystems, ensuring the quality and viability of human life in the long term.
Other benefits of sustainable packaging include:
Environmental Benefits: sustainable packaging is often made from recycled materials, which reduces the waste of resources during production. The manufacturing process is more efficient, further minimizing resources and reducing the negative impact of the business on the environment.
Improved Brand Image: customers want to do business with responsible organizations that care about the environment. This can lead to an improved brand image and increased sales, resulting in growth in the company’s revenue stream and profits.
Versatility: sustainable packaging can be utilized by just about every major industry that uses standard packaging. Regardless of what needs to be packaged or shipped, a sustainable option is almost always available to meet the company’s needs.
Korpack Helps Design Sustainable Packaging Solutions
We do much more than provide packaging machinery. Having decades of industry experience, we help companies make incremental package sustainability improvements over time. Using our packaging consulting services, we make recommendations that will reduce environmental impact.
We can help our customers use materials that are healthy for the environment and are attracting a growing consumer audience. These materials may include recycled, dye-free, or virgin materials that are less of a burden on the environment than other alternatives.
By partnering with our customers, we help engineer their packaging to reduce size while maintaining its integrity, all while considering the size of the chosen transport mode. Completely compostable options are also analyzed.
Our warehousing and fulfillment capabilities are also valuable contributors to sustainability. Wasted space at our customer’s facility can result in excess materials, handling, and transport. We help our customers by allowing them to use our warehouse for their products, streamlining their fulfillment process, and saving critical resources.
Korpack is committed to sustainability. It’s a consideration in every step we take, including the paper we use, printing, packaging, and recycling. Contact us today, and let’s talk about starting or improving your processes to save our resources.
